Inspire. Transform. Motivate.

Your Image-Enhancing Financial Lifesaver


A positive first impression.
Confident choices for colour and style.
Hair and beauty grooming guidelines.
Decoding the various dress codes.
Essential etiquette principles.
Valuable presentation skills.
The power of personal branding.
Key strategies for managing sleep.

Chata is the author of four best-selling books. FIRST IMPRESSIONS, Chata’s fifth book, is an inspirational 243-page style, grooming and etiquette guide for the working woman.

This treasury of valuable advice is packed with practical day-to-day guidelines on how to prepare yourself for your workplace (from smart to casual, and every dress code in between).

Chata’s gorgeously practical book is also a visual feast and features more than 350 photographs.

Excellent value at R450! Transform your image into a confident first impression today.

Sneak Peek


Preview 20 pages of Chata’s 243-page eBook
Compatible with Smartphone | Tablet | Computer


How to download my e-Book?

Once purchased, you will receive a confirmation email with the download link. The eBook is in a PDF format.

How long will my download link remain active?

Your download link will expire 1 month after purchase so please download at your earliest convenience.

What happens if I lose my device?

Please ensure your eBook is backed up on a separate hard-drive as we cannot be held responsible for the loss of your device, thank you.


Chata’s first book Plan your Wardrobe published in 1998, was the fastest-selling book in its category in South Africa. It was re-printed twice and distributed in the USA, UK, Australia, and translated into Polish, Czech, Chinese and Afrikaans.

Chata’s next two books Colour and Style were published in 2002 – both titles were re-printed three times and sold out.

Chata’s fourth book Change your Image, Change your Life was published in 2005 – it was re-printed twice and sold out.

Chata’s fifth book First Impressions was published in 2018 – her first digital book.

Publisher Information

ISBN: 978-0-646-97592-4

Number of pages: 243

Published: October 2018

Available in: English

Edition: First Edition

Publisher: Chata Romano

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Wonderful transformations from caterpillars to beautiful, soaring butterflies! I’m amazed at how Chata captures a person’s natural beauty, making it so much easier for us to relate.”

~ Anna Martinez

A positive tonic for building women up, from mum-on-the-run to corporate executive. Chata’s sincere style of writing is informative, uplifting and empowering.”

~ Wendy Hind

Another winner from one of my favourite authors! I just LOVED the dress codes chapter – who knew that you could dress the same item up and down. This was a most informative book.”

~ Erika Swanepoel

A gorgeous book packed with brilliantly practical advice on how to present yourself in an authentic and glamorous way. Thank you for a truly inspiring and empowering guide for all women.”

~ Robyn Riskowitz

I bought your book with mixed emotions. I thought it was going to be full of beautiful women I couldn’t relate to. It was the complete opposite! You made me feel that it’s okay being me.”

~ Sandy Miller

Passionate & Professional


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Colour Charts


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First Impressions eBook


Chata’s fifth book FIRST IMPRESSIONS is an inspirational 243-page style, grooming and etiquette guide for the working woman – from smart to casual.

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Do you have any questions? Chat with me on WhatsApp.​